May
2
How to Market and Sell Your Art Music
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You are creative, you are an artist or a photographer, you have a hobby or craft, something you absolutely love to do, and you are good at it. But you may be asking yourself, How do I market my work? How do I turn this into a real money making business? The answer lies between the covers of this new book. You will learn the steps you need to take to successfully sell your artwork or crafts even if you have no experience with marketing and even if you hate to sell. As with many other business segments, the Internet and technology have opened up the world and made it your marketplace. You and I, working from the comfort of home, are now on an even playing field with the largest retailers. This groundbreaking and exhaustively researched new book will provide everything you need to know to get your marketing message into the hands of your customers. You will learn about online galleries, designing your Web site cyber stores, arts and crafts search engines, publicity sources, online forums, auction sites, online marketing, e-mail marketing, and search engine marketing. You also will learn of over 300 Web sites on which you can sell your artwork, music, or crafts. This specialized book will demonstrate, step by step, how to inexpensively market and promote your artwork easily and, most important, profitably. You will learn how to quickly find new customers and keep existing ones buying more by using technology and low cost marketing devices that take little or no time on your part. You will learn to develop a marketing plan using hundreds of practical marketing ideas that will help you disseminate your artwork all over the world. ....read more
Categories: Selling Online - Amaniche
Filler and fluff
Rating:1 out of 5 stars
I have NO IDEA why this book of VERY BASIC direction I already know is getting so many good reviews. Am i missing something? Page after page of useless information…. “why sell on ebay”, “what the fees are”, photograhping your art” should not take literally 14 pages to explain. I feel like i got ripped off buying this book
Great for any online business
Rating:5 out of 5 stars
Thinking of taking your art business to the next level? This is the book for you. Learn the art of selling your products online from A-Z. Author Lee Rowley guides the reader through the process in easy to understand steps that cover everything from creating a website to payment methods. Rowley goes into great detail on each topic. For example, he not only discusses different types of computers that may be suitable but also what the reader might want to consider adding for his/her particular needs.
This book is also suitable and offers great insight for any online business not just the arts. A friend recently started a service business and found all of the suggestions regarding marketing on the internet extremely useful. Start-up online art entrepreneurs will not just read this book but keep it handy as they grow their business.
Learn how to become an online entrepreneur
Rating:5 out of 5 stars
Simply packed with essentials. Lee Rowley’s HOW TO MARKET AND SELL YOUR ART, MUSIC, PHOTOGRAPHS AND HOMEMADE CRAFTS ONLINE will appeal to general-interest libraries strong in alternative career guides. Learn how to become an online entrepreneur, from creating a low-cost marketing plan and a strategy for selling products quickly to using insider tips to enhance and boost sales. Will appeal to general-interest novices.
Diane C. Donovan
California Bookwatch
Can You Make Money as an Artist?
Rating:5 out of 5 stars
As much as I love Ramen Noodles I don’t want to live on them. The idea that being a “starving artist” is romantic is for angst-ridden teens in the burbs. To a sane adult, the idea of doing what you love to do and making a living at it is, if not romantic, at least much more pleasant.
How to Market and Sell Your Art, Music, Photographs, and Handmade Crafts Online-Turn Your Hobby Into A Cash Machine is the book for any artist who would like to get their work in front of people and sell it. The internet is where to be if you want maximum exposure to potential buyers, but you need to know what you’re doing before you jump in.
As promised in the intro, this book tells you step by step how to stand out in the now very crowded online marketplace and to successfully market and sell your work. Simply putting your photos or music downloads on a website won’t cut it anymore. People need to find you first amid all the clutter and lesser talent! Then, as with any business, you need to earn a reputation and hopefully a following. Everything you need is covered here: Selecting the right computer and software, creating an impactful website, low and no-cost advertising and marketing, online auctions, etc. Along with providing incredibly useful tips and techniques on building a successful online business (“keywords” are one key!), there are tons of websites and sources listed that are invaluable- Many referrals to free software and online resources. (Note: I took so many notes I got writer’s cramp, and then realized there was a handy-dandy appendix at the end of the book that listed online resources, websites, etc.)
Even with zero online experience you can be up and running very quickly by using this book as your guide. I’d never heard of “Squidoo” or “CGI Forms”, but I now know what they are and how to use them. I found the information on marketing and “strategies infrequently used by creative people…” particularly helpful. The “Hows” and “Whys” are all explained in an organized and easy to understand way. It’s a great book that I’ll be referring back to often.